Contact via initial project conversation
Warsaw / Polish market
Complete package
I bring a new development to market — end to end, one hand
Market analysis, competitors, price, positioning, strategy, website, creative, funnel and CRM — the entire sales system built and run by one person, before the first ad goes live. Not a patchwork of five vendors, but one mechanism built for results.
Call — +48 720 960 708Why a package
Five firms, or one person who owns it
A typical development starts as a patchwork of disconnected parts: the name from one vendor, the website from an agency, renders from a studio, campaigns from a media house, CRM bolted on at the end. Each does their fragment well, no one owns the whole — and that's exactly where the result leaks.
A complete market launch sets all of it up as one system, where analysis, offer, price, creative and sales speak the same language and lead the buyer to the same decision. One person ties it together and is accountable for pace and margin — from the first analysis to ongoing management.
How it works
Eight layers of one sales system
From the question 'is there anyone to sell to' through running sales over time. Each stage follows from the last — which is why it works as a whole, not as separate services.
- 01
Market analysis — does the project even make sense
Before we set the offer and price, I check whether population, incomes and employment in this location will carry the sales without discounts. Sense first, then scale.
- 02
Competitor analysis and positioning
A map of the buyer's real alternatives built on data from portals and public price registries — where you stand on price and how you can stand out, before the first campaign runs.
- 03
Pricing — a price list that's calculated, not guessed
Entry price and price path modelled quantitatively (absorption pace, price-volume, attribute premiums) to hold the pace without eroding margin through random discounts.
- 04
Sales and communication strategy
Value proposition, buyer ICP and the whole market entry tied into one launch plan — instead of six separate documents from six vendors.
- 05
Creative: website, ads, video, content
The investment website, renders, video, brochures and campaigns produced as one coherent sales asset driven by the offer and price — not as separate jobs.
- 06
Funnel, CRM and marketing automation
Google, Meta and portal campaigns with correct attribution, wired into CRM and automation — so no lead you paid for gets lost between the ad and the sales office.
- 07
Rollout with your team or in my execution mode
Strategy is the start — results come from execution. I launch the whole system and make sure every element works for sales from day one.
- 08
Ongoing management and optimisation
I run sales over time: prices in step with absorption, campaigns tuned to results, a pace-and-margin report for the board. A system that improves, not a campaign that fades.
Before you spend the first zloty on ads — call.
A short call is enough for me to assess whether the project makes market sense and what first move pays off. No obligations.
What's in the package
Every layer is a concrete thing, not a slogan
The package is made of real, measurable elements. You can look into each one below — but they make the most sense tied into one whole.
Real results
Numbers from projects I've worked on
19 → 60
units per month for a developer — after reworking the offer, funnel and follow-up
+20%
more clients on the same budget — after optimising attribution and lead qualification
2 → 12
units per month — after repositioning the offer and rebuilding the communication
I discuss the full context of each case in a call — no marketing fluff.
Who runs it
One person accountable for the whole result
I'm not a creative agency or a single-service vendor. I step in like the board and take responsibility for the sales of the whole development — from the decision on whether the project makes market sense, to pace and margin on the last unit. The same way of working that proved itself with the largest brands on the market, you get on your side — whether you have many developments behind you or you're starting your first.
10+
years in sales of residential developments
50+
developments I've worked on
1
person accountable for the whole result
8
layers of the system tied into one whole
Frequently asked questions about the package
What exactly does a complete market launch include?+
The whole sales system from scratch: market and project-sense analysis, competitor analysis and positioning, model-based pricing, sales and communication strategy, creative and website production, the funnel with CRM and automation, rollout, and ongoing management and optimisation. Eight layers of one mechanism — run by one person accountable for the result.
How is the package different from stitching together a few agencies and freelancers?+
When everyone does their own fragment, no one owns the whole — strategy says one thing, the website another, the sales office a third, and the result leaks in between. Here one person ties analysis, offer, price, creative and sales into one system where every zloty of budget works for sales from day one.
Is this only for large developers?+
No. The point isn't to be big — it's to work like the biggest from your very first project. The same way of working that proved itself with the largest brands can be yours on your first development, with scope matched to your scale and stage.
When is the best moment to reach out?+
Ideally before you freeze the offer and price, and certainly before you spend the first zloty on a campaign. The earlier the foundations are set, the cheaper they are — later, the same corrections cost discounts and a longer sell-out.
How much does bringing a development to market cost?+
I don't sell an off-the-shelf package. The cost depends on the project's stage, the scale of the offer and how much of the system I run. In an initial call I assess the scope and tell you plainly whether I see a reason to step in — before we agree on anything.
Do you stay with the project after the strategy is set?+
Yes, when it makes sense. Strategy without execution doesn't sell. I can run the rollout and ongoing management or hand a finished system to your team — depending on what you have in-house.
Have a development to bring to market? Call.
First I assess the project's situation and tell you plainly whether I see a reason to step in and what first move makes sense. No obligations, no off-the-shelf packages.